Thou Shalt Not Multi-task.

by Gordie

Multitasking

“Multi-tasking is dead. It never worked and it never will. Intelligent people love to sing its praises because it gives them permission to avoid the much more challenging alternative: focusing on one thing.” – Lifestyle design king, Timothy Ferriss

What is multi-tasking?

Multi-tasking is doing (or being able to do) two or more things simultaneously.

When you’re relaxing and doing a few trivial things simultaneously such as watching TV, chewing gum and texting your friend, it’s harmless. However, I believe that doing several things simultaneously in a work environment can have negative consequences for your overall work productivity and creativity.

The human brain works most efficiently when you’re performing one task at a time. When you multi-task, your brain is switching its concentration back and forth. It takes time for a brain to focus and refocus when switching between tasks. The time it takes to focus is time that the brain is not performing at its optimum level. The more you switch back and forth between tasks, the less productive you become.

How multi-tasking affects learning.

Cognitive psychologists know that when learning something and absorbing new knowledge into your short-term memory quickly and effectively requires you to concentrate. Only after knowledge has reached the short-term memory is it able to be committed to long-term memory. If you don’t concentrate fully when learning something new, you hinder the process of correctly absorbing information to short-term memory in order for it to be committed to long term memory. Please remember that multi-tasking inhibits concentration which in turn hinders learning.

Josh Waitzkin once observed students during a college lecture multi-tasking by using their laptops to shop online, check Facebook, email, online shop, upload photos and read the news, wrote:

“Students defend this trend by citing their generation’s enhanced ability to multi-task. Unfortunately, the human mind cannot, in fact, multi-task without drastically reducing the quality of our processing. Brain activation for listening is cut in half if the person is trying to process visual input at the same time. A recent study at The British Institute of Psychiatry showed that checking your email while performing another creative task decreases your IQ in the moment 10 points. That is the equivalent of not sleeping for 36 hours—more than twice the impact of smoking marijuana.”

How to break the multi-tasking habit.

1. Concentrate on a single task for a longer uninterrupted time period.

Choose an important task and concentrate on doing it for up to two hours non-stop and then have a short rest. Breaks are important, as they help you refresh, but don’t take them too often.

2. Limit checking and replying to email to twice a day.

Commit to setting specific times to check and reply to your email and stick to those times. For example, you can check it at 8am and then once more at 4:30pm. Don’t allow yourself to check more than this.

3. Follow Pareto’s 80/20 Law.

Are you trying to do too many things that aren’t really important to your work or enjoyment of life? Do you have regular contact with too many people that eat up your time? Here you can use Pareto’s 80/20 Law. It states that in life you’ll find that it’s approximately twenty percent of activities, customers and relationships that bring you approximately eighty percent of your productivity, income and happiness. Try to spend eighty percent of your time on twenty percent of your most important tasks, customers and relationships.

4. Be wary of social media.

When I joined Facebook and Twitter, I spent a lot of time on them. Twitter, for bloggers can be particularly addictive because you can find so many useful and interesting links. The more people you follow on Twitter, the more chance you’ll see a link that you want to click on. I limit myself using Twitter only twice per day now. I limit going onto Facebook to once or twice a day for about five minutes per time. I have blocked almost every application invite on Facebook. I’m not interested in pissing my time away on fighting zombies, throwing sheep and blowing virtual kisses.

5. Control your time on the computer.

I believe a huge reason that people who work at home don’t maximize their productivity is because they get into the habit of spending most of their time on a computer. You have so many distractions on there. When you’re working, only use the computer for tasks when the task at hand requires it. Close all other applications that can distract you such as IM programs like Skype and MSN and disable any automatic email and message alerts. Close all irrelevant web windows.

Conclusion.

By taking the above five steps you’ll be able to focus better on the task at hand and eliminate the multi-tasking plague from your life.

I’d love for you to comment below with your thoughts about multi-tasking.

Related posts:

  1. When Productivity Meets Lifestyle Design.
  2. Book Review: The 4-Hour Work Week.
  3. Productivity Tip: Eat A Live Frog In The Morning.
  4. Bootstrapping Vs. Outsourcing Vs. Partnering. Part 2: Outsourcing
  5. Productivity Tip: Don’t Do It!
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{ 10 comments… read them below or add one }

1 Mike CJ June 3, 2009 at 10:42 pm

Interesting post Gordie. I’ve fallen into most of the traps outlined above in my time! Fortunately, I’ve also got out of that habit, and do most of the things you suggest to resolve the problem.

The one big area I struggle with is dealing with “Time thieves.” I’m talking about things like my mother in law calling in just now promising not to disturb me, then using half an hour. Then there’s the call from a mate about diving, which turns into a 15 minute round up of his life since I last saw him a couple of days ago. I think somehow I’ve got to stop being too nice, and learn to say no, firmly but gently. Anyone have any tips?

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2 Gordie June 4, 2009 at 8:32 am

Good observation, Mike.

I also struggled with time thieves. I found the best way to do that is to switch my cell phone off when I’m working or studying (I only have a cell phone, no land line phone). People will often text you if it’s important anyway. It’s good to make it as hard as possible for these people to contact you directly when you’re working. If you have a secretary, s/he could answer and take messages and you could read them and call back when you’re free.

If you don’t have a secretary, you may need to at least have caller ID on your phone so you can see who’s calling, then you can choose which calls need answering immediately.

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3 David Feng June 9, 2009 at 9:14 pm

Oh how many mornings have been wasted by me mass tweeting… it’s become like a habit unfortunately…

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4 Rich June 10, 2009 at 12:48 pm

Hey Gordie,

The funny thing about multi-tasking is most people don’t understand how much it really slows them down. Activity does not equal productivity. Organizations fall into the same trap, they believe everyone have unlimited time and resources to accomplish all things. Prioritize and focus on what’s important.

Rich

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5 Gordie June 10, 2009 at 2:47 pm

That’s right. I remember a few years ago when nearly job classified required the ability to multi-task.

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6 Aaron July 14, 2009 at 10:28 am

Gordie –

Enjoyed the post, and definitely agree. Timothy Ferriss talks a lot about checking email twice a day, and there’s really something to that. While I don’t limit it to that infrequent, I have disabled the notifications, and only check it when I’m between tasks. Otherwise, it’s too easy to allow yourself to waste 30 minutes or an hour on something unproductive. As with everyone, there are times that I find myself less productive, and strive to work through email and other similar tasks at that time.
Your number one point is spot on though, the more you can focus on one task, the better chance you have of just being done with it, rather than dragging it on. I used to have some 30 minute tasks that would take me days just because of all the back and forth, when all I needed was some good uninterrupted time.
Thanks for the post,
Aaron

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7 Devon Dudgeon July 15, 2009 at 10:43 pm

I’ve read opinions for both sides of the argument. I personally have used a firefox plugin that blocks certain distracting sites during working hours (espn, facebook, etc.)

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8 Gordie July 16, 2009 at 8:48 am

@Aaron @Devon Dudgeon
I think it’s great that you’re aware that technology can be a major source of distraction but we can also use technology to reduce distractions such as that Firefox plugin Devon mentioned.

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9 Jessica Campbell February 15, 2010 at 11:47 am

it sounds simple but its not as easy as you make it sound. multi tasking is an addiction

–Jessi
I ♥ Glass Pipes

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10 emarketts March 4, 2010 at 6:31 pm

i enjoy Gordie, this is a good idea, but i have a shop online click here to have many thing interesting

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